JourneyWise IQ
See how customer behavior and value form through the journey.
Talk with us ↓For each customer, at each step of their journey, JourneyWise IQ shows what they are likely to do next and what that is worth.
It is an attention-based transformer model applied to sequences of timestamped customer events. Rather than compressing a customer's history into variables and estimating what contributed to an outcome, it preserves the sequence and predicts, at each successive event, the probability of conversion, repurchase or lifetime value.
The result is a per-person, per-step view of how behavior and value form. It runs on anything with a timestamp, and it is built by in4mation insights.
Interested in seeing what JourneyWise IQ might find in your customer data?
Someone from the team will reply within one business day.
The first conversation will be about the data you hold and the questions you want answered, not a sales call.
If it looks like a fit, we scope a small pilot on your own data.
Launch series
Three pieces by Mark Garratt introducing JourneyWise IQ
- 01 Can We Watch a Customer Form?
- 02 A New Way to See How Customers Form
- 03 Seeing the Journey Changes What You Can Do